Dreamworks

ESRG Investment Company MoMedia signs digital distribution deal with DreamWorks Classics

The ESRG Group is very excited to announce the latest news from MoMedia, the digital distributor/VoD content-management company in which ESRG Media holds a significant investment.

MoMedia has secured a deal to distribute titles from the DreamWorks Classics’ TV catalogue, which will see the repackaging and distribution over 20 series and 800 episodes of DreamWorks Classics TV content to VoD platforms worldwide.

As part of the distribution campaign, MoMedia will use social media marketing and promotional activity to resurrect classic and contemporary DreamWorks Classics such as Postman Pat, Noddy, Tinga Tinga Tales, Casper the Friendly Ghost, and He-Man and the Masters of the Universe. The company will also provide DreamWorks with real time analytics, monitoring live information on content sales performance and illegal torrent data via a proprietary web based dashboard tool.

MoMedia currently operates in USA, Canada, UK and Australia/NZ, in addition to aggregating localised content for France, Germany, Italy, Greece, the Nordics, Benelux and CEE territories such as Poland, Hungary and the Czech Republic. Its content distribution includes documentaries, kids TV programming and localised Hollywood content, across major global and local VoD platforms, including iTunes, Google Play, Amazon Instant, Xbox, Samsung and Hulu.

Chloe van den Berg, VP, DreamWorks Distribution Ltd, said of the deal with Momedia and CEO Lucas Bertrand – “Partnering with MoMedia is an important step for us in the ongoing distribution of our Classic titles. Lucas and the team have a strong model and we look forward to working with them to bring our beloved characters to an ever growing audience.”

ESRG Media is “delighted to have an affiliation with MoMedia, particularly at such an exciting stage in its growth. The collaboration with Dreamworks Classics is a fantastic opportunity, one for which MoMedia holds the absolute skills and experience to create ongoing success.”